Overview

Open Position:          Digital Marketing Executive

Due to some exciting new developments at Caramba Ltd we’re looking for a creative, confident and talented Digital Marketing Executive with a passion for excellence. You will organise creative campaigns and promotional events that can make a difference for our company’s success according to trends and customer requirements. The goal is to reach out to the market and cultivate the customer’s interest in our products and services in ways that strengthen our reputation and facilitate our continuous growth. This is an amazing opportunity for the right candidate who is ambitious, energetic and good at spotting opportunities. If this describes you then please read the job description below and apply now!!

The Position

Caramba is seeking to hire a Digital Marketing Executive. The ideal candidate will be passionate for the “art” of marketing and will have an abundance of ideas for building efficient strategies. He/she must bring forth a strong arsenal of techniques and methods to promote our products and public image. A results driven and focused attitude is essential. You’ll be a strong communicator and must be capable of working under your own initiative.  Experience counts, but most of all you’ve got to have passion, responsibility and pride in what you do. You will only accept the best performance from yourself.

Responsibilities:

  • Conceive and develop efficient and intuitive marketing strategies
  • Organize and oversee advertising/communication campaigns (social media, etc.)
  • SEO (keyword research, link building, content optimisation)
  • Upload, update and maintain our website content
  • Implement email marketing campaigns, overseeing all aspects of the campaigns from design to writing to marketing to technical development.
  • Conduct market research and analysis to evaluate trends, brand awareness and competition ventures
  • Initiate and control surveys to assess customer requirements and dedication
  • Write copy for diverse marketing distributions (brochures, press releases, website material etc.)
  • Increase brand awareness across social platforms e.g. Facebook, Twitter, Pinterest, Instagram and YouTube
  • Pay per click marketing – initiate and optimise
  • Website analytics
  • Online database management

Education, Certifications and Experience:

  • Proven experience as a Digital Marketing Executive or similar role
  • Digital Marketing proficiency
  • Thorough knowledge of strategic planning principles and marketing best practices
  • Proficient in MS Office (particularly Excel) and marketing software (e.g. CRM)
  • Familiarity with social media and web analytics (e.g. Google Analytics)
  • Excellent communication and people skills

About Caramba Ltd

At Caramba we supply branded clothing for print and embroidery. We supply various sectors including Marketing & Promotion, Workwear, Sportswear, Schoolwear, Tourism, Music and of course Screen Printers and Embroiderers. Caramba is a 100% Irish owned business and we are the sole Irish distributors for some of the largest brands in this industry.