Overview

Reporting to the Marketing Director, the main responsibilities of the role include:

  • Analysis and interpretation of advertising industry research tools
  • Management of the company’s online presence, via social media and websites
  • Compilation and presentation of market intelligence, campaign research and market updates
  • Input into PML Group’s own advertising and marketing strategies
  • Liaising with client service teams to develop new and existing business
  • Contributing press releases, articles and opinion on OOH advertising for publication
  • Sourcing and creating content for industry newsletters
  • Analysis of the impact of data and new technologies on the OOH advertising sector
  • Building client relationships and representing PML Group at industry events

The following attributes are desirable in a candidate:

  • An enthusiasm for OOH advertising
  • Strong attention to detail
  • Ability to work to strict deadlines and under time constraints.
  • Ability to the take the initiative and take ownership of projects.
  • Bring a major creative input to all aspects of your work.
  • Strong communication and presentation skills
  • Strong IT skills and the ability to learn new programmes quickly