Overview

SaaS Marketing Executive

We are looking for an amazing, innovative, data and insights-driven Web Marketing Executive to optimize and elevate our Bizimply.com website and web marketing funnel.

Responsibilities:

  • Define the Digital Marketing Strategy, with the CEO.
  • Create and oversee our paid search and display strategy to drive growth.
  • Work with the Product Team to optimise website conversion.
  • Work closely with the Sales team to create leads and drive sales.
  • Carry out competitor analysis and market research.
  • Measure performance against goals set (ROI and KPI’s).

Experience Required:

  • At least 3-5 years of web marketing experience (ideally in a SaaS business)
  • Advanced knowledge of Paid Search marketing, Social Media ad platforms and retargeting techniques is a must to get started
  • Advanced understanding of Google products – Google analytics, Google Adwords, Google Search console.
  • Fluent in A/B testing methodologies and have had success in driving significant growth through testing.
  • Experience using email marketing tools and software.
  • Experience using a CRM platform a plus (Salesforce an advantage).
  • Excellent communicator.
  • Can thrive in a fast paced, dynamic environment

Desirable

  • Content and copywriting skills a plus.
  • Experience in using WordPress a plus.
  • Knowledge of HTML, CSS a big plus.