Overview
Working with a rapidly progressing company based in Cork who are actively looking to recruit a SEO Specialist to join their Marketing teamDuties include:
- Improve the company’s global rank using SEO and SEM
- Optimisation of the company’s websites
- Make necessary changes to the website such as URL changes, resolve crawl errors
- Understanding insights derived from data and improve the company’s online presence
- Using Web Analytics tools to identify opportunities to scale grow
- Work with the marketing manager to create, optimise and maintain PPC / Display and Remarketing spend
- Collaborate with internal teams to complete SEO initiatives and deliver results
- Analysing data and make recommendations to evaluate overall performance of online campaigns and site designs
- Conducting on-site and off-site analysis of SEO competitors
- Assisting the team in the creation of high quality, informative SEO content and contributing to the blog
- Work with the Digital Marketing Manager to create and maintain an on-site and off-site SEO strategies
- Keeping up to date with the most recent developments in Search Engine Marketing (SEM); and
- Pay particular attention to any significant Google algorithmic changes.
Skills/Qualifications:
- A genuine, demonstrable interest in SEO and Digital Marketing
- Relevant Third Level qualification
- Strong practical knowledge, 2+ years in a similar SEO/SEM based role Google Analytics, Google Tag Manager, Webmaster tools, Link Building Ecommerce experience
- Previous experience of customer segmentation, acquisition, and personalisation
- An understanding of, or experience of, HTML coding, and preferably Javascript and PHP.